WSJ: 4-year deal worth reported $720 million
The National Football League has teamed up with Verizon Wireless to launch a new mobile content suite called NFL Mobile, which will be dedicated to providing exclusive NFL content to on-the-go fans. According to sources at the Wall Street Journal, the four-year agreement which starts next month is worth $720 million, which includes a rights fee and earmarked media spending.
Verizon Wireless, which also becomes the NFL's official wireless service sponsor, will provide unprecedented programming options including the NFL RedZone channel, which airs live look-ins of every key play and touchdown from Sunday afternoon games. Fans also will be able to watch live streaming of NBC's Sunday Night Football and NFL Network's Thursday Night Football, as well as around the clock coverage from t...









