Last night UK Sponsorship consultancy and publisher, Hollis Sponsorship, announced its annual awards in a variety of sponsorship categories, at a gala in London. The awards primarily focus on European and UK sponsorship campaigns. For Sponsorship Consultancy of the Year, Synergy beat out Capitalize, Four Sports, Arts & Sponsorship, MEC Access, Octagon and SBI. John Smith’s Grand National campaign was the toast of this year's class taking home three awards including the Hollis Sponsorship of the Year award.

The winners listed by category:

ARTS SPONSORSHIP (supported by Arts & Business)

Campaign: HSBC Indian Summer

Sponsor: HSBC

Entered by: HSBC

CHARITY & COMMUNITY SPONSORSHIP (supported by the NCVO)

Campaign: BOOM! Nation

Sponsor: v

Entered by: TomTom nation

EDUCATION SPONSORSHIP

Campaign: PhoneBrain

Sponsor: PhonepayPlus

Entered by TomTom nation

ENVIRONMENT SPONSORSHIP (supported by Groundwork)

Campaign: Sense and Simplicity Lighting

Partnership at the National Theatre

Sponsor: Philips

Entered by: The National Theatre

MEDIA SPONSORSHIP (sponsored by Sky Media)

Campaign: Samsung UK Music Strategy 2009

Sponsor: Samsung

Entered by: Octagon

SPORTS SPONSORSHIP (supported by Sport England)

Campaign: Extra 90+

Sponsor: Wrigley’s/Extra

Entered by: MEC Access

GRASS ROOTS SPORTS SPONSORSHIP (supported by the CCPR)

Campaign: Deloitte Parasport

Sponsor: Deloitte

Entered by: Deloitte

CORPORATE SPONSORSHIP

Campaign: HSBC Indian Summer

Sponsor: HSBC

Entered by: HSBC

BRAND SPONSORSHIP

Campaign: John Smith’s Grand National

Sponsor: John Smith’s

Entered by: SBI

FIRST TIME SPONSOR AWARD

Campaign: Alternative Fashion Week

Sponsor: Rescue Cream

Entered by: Nelsons

SPONSORSHIP CONTINUITY (Sponsored by Premier Print Group)

Campaign: John Smith’s Grand National

Sponsor: John Smith’s

Entered by: SBI

THE ESA INTERNATIONAL SPONSORSHIP AWARD (Sponsored by the European Sponsorship Association)

Campaign: 2008/09 Volvo Ocean Race

Sponsor: PUMA

Entered by: Capitalize

BEST USE OF RESEARCH IN A SPONSORSHIP CAMPAIGN (Sponsored by Marketlink Research)

Campaign: Extra 90+

Sponsor: Wrigley’s/Extra

Entered by: MEC Access

BEST USE OF PUBLIC RELATIONS IN A SPONSORSHIP CAMPAIGN (Supported by the Public Relations Consultants Association)

Campaign: Fan v Fan Ashes Cricket Campaign

Sponsor: Betfair

Entered by: Betfair

BEST LOW BUDGET SPONSORSHIP (UNDER £50,000)

Campaign: Blooming Schools

Sponsor: Southern Water

Entered by: Southern Water

For a full list of the shortlisted campaigns in each category, click here.