Back when SponsorPitch was first launched in 2009, some of you probably recall that SponsorPitch provided the opportunity to create a property profile. From that experience we learned a lot about what works and what doesn't. What information sponsorship properties (sellers) want to display and what information marketers (buyers) need to know. Taking all of this into account, I'm happy to report that as of yesterday, we've launched a new and better way for sales executives to manage a SponsorPitch profile for their sponsorship opportunity. In many ways, our job was easier this time as we took a lot of what you find so useful about finding targeted sponsors in the Sponsor Index and applied the same principles to allow marketers to find targeted sponsorship opportunities in what we're (nat...






