+ technology coming to basketball and training
Nike today rolled out two new wireless apps intended to make training more digitally connected. The company's new Nike+ Basketball and Nike+ Training footwear products launching this Summer will be an expansion of the digitally connected running products it first launched in 2006. will include interactive mobile applications that together deliver a revolutionary sport experience. First unveiled for running products in 2006.
The technology in both Nike+ Training and Nike+ Basketball uses a new Nike+ Pressure Sensor built into each shoe that collects information about the user's movement and then wirelessly transmits data to their phone. It is then translated into different metrics delivering previously unknown information about either their workout or their game.
<>
Nike, Inc...










I love this! I am currently using the Nike Training Club app and this captured data I believe will also change the game for industry reports.