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One Good Lesson From Day 1 @ the U.S. Open Blog_lock

01 Sep 2009 at 10:19 AM  |  0 Comments

Take note wily ambushers: Powerade's endlessly long Venus Williams Zero Ferry up the east river and wretched bus ride to Flushing Meadows (an hour door to door) just goes to prove that it's not the first sponsor message you see, it's the lasting one. Once we finally got there, plenty of tennis to see. Nevermind that fact, we got a chance to look at all of the U.S. Open activations! Rather than talk about them, we figured we'd just show you what we saw through some pictures and video broken down into four categories: Mobile Activations, Just for Fun, Utility and the Remnants. Did we miss something? Which activation do you like the best? Vote at the end for the first annual SponsorPitch sponsorship activation award.

Going Mobile
First... a mobile spin on some old standby's, Ameri...


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