November 06, 2014
1800 Tequila signs on as official sponsor for New York Knicks

Participating in this sponsorship deal:

1800 tequila logo Open uri20141112 64162 li4v4f?1415808688
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MSG, which owns the Knicks, and Proximo Spirits, which makes 1800, declined to provide financial figures. But the companies said that their multiyear arrangement would include signs at courtside and on the scoreboard during games, as well as a number of promotional activities during the season.
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