November 18, 2014
Air Miles signs on as official sponsor for National Basketball Association

Participating in this sponsorship deal:

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TORONTO, Oct. 3, 2014 /CNW/ - The National Basketball Association (NBA) and the AIR MILES Reward Program today announced a new agreement to make AIR MILES an official marketing partner of the NBA in Canada. The agreement brings AIR MILES Collectors closer to the game of basketball through a series of unique, multi-channel experiences tipping off this month. 
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