January 27, 2015
Axalta Coating Systems signs on as official sponsor for Pocono Raceway

Participating in this sponsorship deal:

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Axalta Coating Systems (AXTA), a leading global manufacturer of liquid and powder coatings, and Pocono Raceway today jointly announced a multi-year partnership that will include an integrated sponsorship campaign and the renaming of this year’s June NASCAR Sprint Cup Series (NSCS) race held at ‘The Tricky Triangle.’ The “Axalta ‘We Paint Winners’ 400” marks the first time that Axalta will be a title sponsor in a NASCAR Sprint Cup Series race.
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