November 06, 2014
BIC Razors signs on as official sponsor for Tour de France

Participating in this sponsorship deal:

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For the first time BICĀ® is the official pen, lighter, and shaver of the Tour de France. From 30th June to 22nd July 2012, with a crowd of 12 million Tour de France spectators, BIC will have a series of activities and events during the most prestigious cycling event in the world. These will consist of:
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