November 06, 2014
Bing signs on as official sponsor for MTV Video Music Awards

Participating in this sponsorship deal:

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SANTA MONICA, CA (August 28, 2012) – MTV announced today that singer-songwriter superstar Demi Lovato will kick things off with a live performance of her top five hit “Give Your Heart A Break” in front of hundreds of screaming fans at the “2012 MTV Video Music Awards Pre-Show” presented by  State Farm® on Thursday, September 6 at 7:00 p.m. ET/PT. Broadcasting live from outside STAPLES Center in Los Angeles, CA, MTV is taking the pre-show red carpet to new heights, literally, with a first-of-its-kind two-story structure where all the nominees, presenters and performers will arrive, pose and be interviewed. Additionally, world renowned super-producer, Electronic artist and DJ, Calvin Harris – nominated for “Best Electronic Dance Music Video” – will warm up the VMA crowd for an hour prior to the show and then keep the crowd dancing through the night. Hosted by comedian Kevin Hart, the “2012 Video Music Awards” airs LIVE from STAPLES Center on Thursday, September 6 from 8:00 p.m. – 10:00 p.m. ET/PT. Performers announced so far include Alicia Keys, P!nk, Green Day, Taylor Swift, One Direction, Rihanna and Frank Ocean.
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