Snapshot
November 06, 2014
BNY Mellon signs on as title sponsor for BNY Mellon Boat Race

Participating in this sponsorship deal:

Buildingmissing Data?1415808368
Activation Locations
Read More
The Boat Race Company Ltd. (BRCL) is delighted to announce BNY Mellon as the new Title Partner of The Boat Race. BNY Mellon is a global leader in investment management and investment servicing, with more than 5,600 employees in the UK and 49,000 worldwide. The five year agreement will commence on 1st May 2012, with the 2013 Race formally titled as The BNY Mellon Boat Race. At the same time, Newton, a BNY Mellon company and one of the UK’s leading investment firms, will continue their sponsorship of the openweight Women’s Boat Clubs in a joint initiative that will bring the Newton Women’s Boat Race to the Thames in 2015 to race on the same day and the same course as The Boat Race.
Read more at www.theboatrace.org/news-article/bny-mellon-announced-as-new-boat-race-title-sponsor.com »
Comparable Deals
Nearby Deals

View cost of comparable deals

Signup as Professional
Deal Analysis

View Deal Details

Signup as Professional
People

View Deal Makers

Signup as Professional