November 06, 2014
Boston Coach signs on as official sponsor for Boston Bruins

Participating in this sponsorship deal:

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As a result, the lounge will now be known “BostonCoach Lounge.” Financial terms of the naming rights agreement are not being disclosed. Under the agreement, BostonCoach becomes the exclusive entitlement partner of the lounge. BostonCoach is also the official car service of the Boston Bruins.
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