November 06, 2014
Canadian Tire signs on as naming rights partner for Ottawa Senators

Participating in this sponsorship deal:

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OTTAWA, June 18, 2013 /CNW/ - Canadian Tire Corporation, Limited (CTC.A, CTC) and Senators Sports & Entertainment announced today a new strategic partnership that will see Ottawa's premiere sports and entertainment venue renamed to Canadian Tire Centre. This long-term agreement will cover a broad variety of activations on all levels, including community sports in the Ottawa-Gatineau region.
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