April 08, 2016
Deckers Outdoor signs on as official sponsor for Escape from Alcatraz Triathlon

Participating in this sponsorship deal:

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The Escape from Alcatraz Triathlon, one of the toughest three-sport races, starts with participants jumping off a ferryboat into the chilly, heavy-current water. Now athletic brand Hoka One One plans to take a similar plunge as well.
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