March 09, 2016
Dick's Sporting Goods signs on as official sponsor for American Youth Soccer Organization

Participating in this sponsorship deal:

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AYSO is excited to announce official sponsorship deals with DICK’S Sporting Goods and its subsidiary, Blue Sombrero. DICK’S Sporting Goods will be the “Official Sporting Goods Retailer of AYSO” and Blue Sombrero will be the “Official Membership Registration System” for AYSO. The sponsorship will provide each Region with easy to build local website templates and a rebuilt AYSO registration system. As the Official Sporting Goods Retailer of AYSO, DICK’S Sporting Goods will support the over 850 AYSO leagues with access to the merchandise, equipment and the resources needed to play.
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