November 06, 2014
Dick's Sporting Goods signs on as title sponsor for National High School Invitational

Participating in this sponsorship deal:

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NEW YORK, Jan. 9, 2014 /PRNewswire/ -- The season ending tournament for top nationally ranked High School basketball teams, will have a new home in New York City's iconic Madison Square Garden for its sixth annual boys and girls championship games and a new name as DICK'S Sporting Goods (NYSE: DKS), the largest U.S. based full-line sporting goods retailer signed on as the title sponsor. Paragon Marketing Group announced today it has reached a multi-year agreement with both Madison Square Garden, and DICK'S Sporting Goods to continue the tradition-rich event as the DICK'S Sporting Goods High School National Tournament.
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