August 02, 2016
Electronic Arts signs on as official sponsor for FC Bayern Munich

Participating in this sponsorship deal:

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FC Bayern Munich, one of the biggest and most valuable clubs in world football, and EA SPORTS™, a global leader in digital interactive entertainment, today announced a comprehensive global partnership that will include cross-marketing and content collaboration initiatives that will bring a greater level of authenticity to FC Bayern Munich in EA SPORTS FIFA 17.
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