June 29, 2016
General Electric signs on as official sponsor for Thrillist

Participating in this sponsorship deal:

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To develop the goods, GE and Thrillist have teamed up with Hot Sauce Hall of Fame founder (and NYC/CA Hot Sauce Expo show-runner) Steve Seabury, whose High River Sauces line has produced such mild styles as Tears of the Sun and Grapes of Wrath. The infernal creation -- which we’ll unveil in early Spring -- will be based on two of the world’s most unforgiving peppers, the Carolina Reaper and Trinidad Moruga Scorpion. Cutting edge GE materials (silicon carbide, nickel-based superalloys) will be incorporated directly into the packaging, because when you mess with heat of this magnitude, you need the most impervious stuff on Earth to contain it.
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