April 13, 2015
Goodyear signs on as official sponsor for Pennsylvania Department of Transportation

Participating in this sponsorship deal:

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The coupons are part of a public-private sponsorship program in which Goodyear Tire & Rubber Co. provided the state with more than $50,000, according to Trib Total Media. Travelers Marketing, which was hired to help in 2014 to help Pennsylvania find non-tax, non-toll revenue opportunities through sponsorships, orchestrated the deal with Goodyear.
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