LOS ANGELES, July 23, 2014  /PRNewswire/ -- Guitar Center has announced the grand opening of the retailer's brand new store location in world-renowned Times Square, further cementing Guitar Center as the leading force in the industry. The new store is located at 218 W. 44th St. and opens its doors at 7 p.m. on Thursday, August 7, 2014. This opening coincides with another milestone for Guitar Center as the retailer celebrates its 50th anniversary year.