HARMAN International Industries, Incorporated (NYSE:HAR), the premier audio, infotainment and software services company, today announced that two-time NBA All-Star Stephen Curry (@StephenCurry30) has been named the newest Brand Ambassador for the company’s JBL® audio brand. Curry has entered a multi-year partnership to collaborate with JBL in marketing and advertising efforts for the development of fan-centric integrated content and programs for social media and television. HARMAN is the official headphone, speaker and audio partner of the NBA, Women’s National Basketball Association (WNBA), NBA Development League (NBA D-League), and USA Basketball, following the launch of a comprehensive multiyear marketing and licensing partnership in September 2014.
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