Dubai, 19 September 2013 – The Swiss luxury watch manufacturer IWC Schaffhausen has strengthened its partnership with the Dubai International Film Festival (DIFF) and will come on board as a ‘Supporting Sponsor’ and Official ‘Festival-Time’ Partner alongside the Dubai Culture & Arts Authority (Dubai Culture) and the Hamdan Bin Mohammed Bin Rashid Al Maktoum International Photography Award (HIPA) for the 10th edition of the festival, which runs from 6 to 14 December 2013.