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April 15, 2015
Johnson and Johnson signs on as official sponsor for Radio Disney Music Awards

Participating in this sponsorship deal:

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The 2015 Radio Disney Music Awards (RDMA), music's biggest event for families and last year's #1 televised music awards show among youth demographics, has attracted family friendly marquee sponsors American Girl®, BAND-AID® Brand, Jo-Ann Fabric and Craft Stores, KIDZ BOP, Moose Toys Shopkins and nabi®. Sponsorships will include multi-platform initiatives, reaching RDMA audiences across digital, broadcast and social platforms. The event takes place SATURDAY, APRIL 25 at Nokia Theatre L.A. LIVE. The next day, Sunday, April 26 (7:30 p.m., ET/PT), a 30-minute pre-show originating from the red carpet and a 90-minute awards show telecast will be presented on Disney Channels U.S. and WATCH Disney Channel app. The telecast will also be presented on Disney Channels around the world.
Read more at finance.yahoo.com »
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