June 22, 2015
Just Born signs on as licensee for Despicable Me

Participating in this sponsorship deal:

Data Data?1415810561
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Bethlehem, PA (December 11, 2014) – Just Born Quality Confections, makers of PEEPS®, MIKE AND IKE®, HOT TAMALES® and GOLDENBERG’S® PEANUT CHEWS®, announced today a partnership with Universal Pictures, Illumination Entertainment and the latter’s Despicable Me franchise, on upcoming holiday projects for both the PEEPS® and MIKE AND IKE® brands. Just Born produces confections that are loved by all ages, making the partnership with Universal and Illumination a sweet match. Through this partnership, Just Born created innovation and extensions of product lines within the existing PEEPS® and MIKE AND IKE® brand families that mimic the entertaining and exciting nature of the dynamic Minions.
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