January 22, 2015
Kaiser Permanente signs on as official sponsor for National Basketball Association

Participating in this sponsorship deal:

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Today the NBA named Kaiser Permanente as its first-ever healthcare partner.  The multi-year deal is the result of what the NBA calls a “strategic priority.”  Under the deal, Kaiser Permanente becomes the Official Health Care Partner of the NBA, WNBA, NBA D-League and USA Basketball.  While Kaiser Permanente had previous partnerships in place with the Golden State Warriors and Sacramento Kings, the deal marks the company’s first-ever national partnership with a professional sports league.
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