Snapshot
August 15, 2019
Kia signs on as official sponsor for Spanish Basketball Federation

Participating in this sponsorship deal:

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<p>The Spanish Basketball Federation (FEB) has entered into a partnership with Korean automotive manufacturer Kia.<p>The one-year deal will run until next summer and names Kia as the Official Vehicle of the FEB and the Spanish national team.<p>Kia will provide the federation with cars as part of the agreement, while the company will benefit from brand visibility across FEB assets.<p>The deal strengthens Kia’s sponsorship presence within basketball, with the company also holding partnerships with the NBA and the Liga ACB, Spain’s domestic league.<p>Kia has partnered with the FEB ahead of the Fiba Basketball World Cup in China, which runs from August 31 to September 15.<p>Spain, which reached the quarter-finals at the last tournament in 2014, has this year been drawn in Group C alongside Iran, Puerto Rico and Tunisia.
Read more at https://sponsorship.sportbusiness.com »
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