October 19, 2017
Kingston Technology signs on as official sponsor for Philadelphia 76ers

Participating in this sponsorship deal:

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HyperX®, the gaming division of Kingston® Technology Company, Inc., today announced its first NBA team sponsorship, becoming the official headset partner of the Philadelphia 76ers. HyperX also announced the sponsorship of renowned esports franchise Team Dignitas. During the 2017-2018 NBA season, HyperX will participate with the 76ers in a range of in-game activation elements, including courtside and in-arena LED ring signage and branding, exposure on scoreboard, concourse activations and HyperX giveaway nights. Both the 76ers and Team Dignitas will work with HyperX to create co-branded video content, including crossover team activities and featured video vignettes, along with banner advertisements on the Philadelphia 76ers and Team Dignitas websites. The Philadelphia 76ers is the first professional NBA team to partner with HyperX.
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