<p> Burnley Football Club is proud to announce a new shirt sponsorship deal with LoveBet. <p>LoveBet is a leading online betting brand offering a wide range of games from sports betting to live dealer casino, online slot games and more.<p>The leading Asian betting brand will have their branding on all Burnley FC adult home and away shirts for three years, commencing in the 2019/20 Premier League season.<p>Edward Li, Senior Director from LoveBet, said: “We are thrilled to announce our first English Premier League shirt partnership with Burnley Football Club.<p>“The growing presence of the club in Asia and worldwide will help us further promote our brand.<p>“We’re already planning a lot of activities for the fans and our users and are looking forward to the partnership in the coming three years.”<p>LoveBet is also the Official Asian Betting Partner of French Ligue 1 Champions Paris St Germain in a deal running since 2018.<p>The brand is well-known for providing a safe and stable platform with outstanding quality and value and conforms to high regulatory standards set in respect of online betting.<p>Anthony Fairclough, Commercial Director at Burnley Football Club, said: “We are delighted to welcome LoveBet, who we believe will be the ideal partner for the club.<p>"Together, we will reach and engage with our ever-increasing global audience, in particular in the Asian market.”<p>LoveBet’s distinctive branding will appear on the front and the sleeves of all adult home and away shirts.<p>In adhering to strict betting rules, all junior shirts will not carry the LoveBet logo and will remain blank.