Hollywood movie musicals are once again front and center, and Chicago-based Luxe Bloom® is about to make the forthcoming live-action adaptation from Walt Disney Studios Motion Pictures®, “Beauty and the Beast,” a luxuriously magical one. Luxe Bloom is the “official flower” for “Beauty and the Beast” and will supply the film’s official Roses. These specially produced roses, which keep their vibrant beauty for at least two months without the need for water or refrigeration, will make an auspicious appearance at the film’s Hollywood premiere and play a role in Disney’s social media promotion of the film.
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