Mercedes-Benz has renewed its Patron partnership with The PGA of America, extending its agreement through 2017. The brand with the star became an Official Patron of The PGA in 2010. The extension will allow Mercedes-Benz to be recognized as the "Official Patron" and "Official Vehicle" of The PGA of America, PGA Championship and Senior PGA Championship presented by KitchenAid, as well as obtain U.S. rights as "Official Patron" of the 2014 Ryder Cup and global rights (excluding Europe) for the 2016 Ryder Cup. With the extension, the company's sponsorship will also encompass The PGA's Centennial celebration in 2016.