November 06, 2014
NJOY signs on as official sponsor for London Fashion Week

Participating in this sponsorship deal:

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NJOY Kings electronic cigarettes are an official sponsor of New York Fashion Week, meaning they'll be widely available for free to models, editors, stylists, and anyone else working on or attending fashion week. If you haven't seen these shiny new butts of the future yet, e-cigarettes are battery-operated nicotine inhalers intended to be less carcinogenic than your average Parliament Lights.
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