DAYTONA BEACH, Fla. (October 18, 2016) — During an event with team owners, drivers, local dignitaries and media at the InterContinental Presidente Hotel in Mexico City, NASCAR today announced plans to strengthen its presence in Mexico for years to come with a full slate of races in 2017 and beyond. Also announced was a multi-year agreement with Old World Industries (OWI) to make PEAK® title sponsor of the NASCAR PEAK Mexico Series, only the third title sponsor in series history. Additionally, PEAK becomes an Official NASCAR Partner along with other key brands such as BlueDEF®.