June 15, 2016
PNC signs on as official sponsor for Kentucky Wildcats

Participating in this sponsorship deal:

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PNC Bank will pay the University of Kentucky’s sports marketing partner $8.6 million over the next 15 years to become the school’s “official” bank, with unprecedented access to its 30,000 students and 12,000 employees. Under the deal, UK will receive 70 percent of those payments.
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