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April 13, 2015
Reebok signs on as official sponsor for J.J. Watt

Participating in this sponsorship deal:

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After making the leap, the 293-pound Watt kneels down and points at his new ZPump Fusion trainers and says “It must have been the shoes, baby,” harkening back to the early ’90s Nike commercial featuring Michael Jordan and Spike Lee’s Mars Blackmon.
Read more at blog.chron.com »
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