November 06, 2014
Russell Brands signs on as official sponsor for North Alabama Lions

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The university signed a contract on May 22, 2012, that made Russell Brands the athletic apparel sponsor of all university sports, with the exception of women’s soccer. “We had sent out a request for proposal to three apparel providers — Nike, Adidas and Russell,” said Athletic Director Mark Linder. “Russell was the first to respond and we quickly worked out a deal.”
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