June 03, 2015
SABMiller signs on as official sponsor for Major League Baseball in Canada

Participating in this sponsorship deal:

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In the world of Big Beer in Canada, SABMiller is the new kid on the block. On April 1, the company officially took over operations of its brands – such as Miller Genuine Draft and Miller Lite – in Canada. And it is betting on sports sponsorship to help it find a foothold.
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