April 01, 2015
Shell signs on as official sponsor for NBCUniversal

Participating in this sponsorship deal:

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Agency: Buildingmissing
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NEW YORK – March 31, 2015 – NBCUniversal and Shell today announced an interactive campaign to celebrate Science, Technology, Engineering and Mathematics (STEM) ideas and initiatives across the News Group portfolio, and in advance of Shell Eco-marathon (April 10-12), which moves to its new home in Detroit. The cross platform Shell-sponsored campaign, anchored in NBC News’ TODAY, aims to inspire youngsters around the country and celebrate those who have developed innovative, energy efficient solutions for the future.
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