AUSTIN, Texas, July 12, 2016 /PRNewswire/ -- Silvercar, the next generation car rental and shared mobility company, today announced that Hall of Fame Quarterback and current Fox Sports announcer Troy Aikman will be a spokesperson for the company. Aikman will be part of a larger marketing campaign for the company, including Silvercar's first ever television commercial, which will be produced by Virtue Worldwide and Pulse Films, two of VICE Media's in-house creative agencies, airing July 12.