The partnership deal is a repeat of last year’s popular ‘Škoda King of the Mountains’ climbs, three of which will take place on each stage of the race, from Sunday 9 September to Sunday 16 September 2012. Škoda has a long association with cycling, dating back to the start of the company in 1895 when the founders Vaclav Laurin and Vaclav Klement began manufacturing bicycles in their home town of Mlada Boleslav in the Czech Republic. As Official vehicle sponsor to The Tour of Britain, Škoda UK will supply a 50-strong fleet of vehicles made up of Superbs, Octavias and Yetis. The cars will guide participating riders across 850 miles of roads through England, Scotland and Wales as they compete in the UK’s biggest professional bike race.
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