Yahoo! Inc. (YHOO) today launched The Vertical with Woj, a new basketball-centric digital destination run by Yahoo NBA insider, Adrian Wojnarowski. Part of Yahoo Sports, fans will get a unique look inside the NBA as Adrian and his team of world-class journalists, insiders and experts share a constant stream of breaking news, in-depth storytelling, front office deals, global draft analysis and the sneaker game. The Vertical will be the premier destination for all things NBA across desktop and mobile. State Farm® is one of the first brands to connect directly with basketball fans as a premier sponsor of The Vertical.
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