<p>As part of the deal, the TUI Travel-owned sport specialist travel agency will be offering travel packages to European fans, commencing with Super Bowl XLV in Texas, on 6 February next year.<p>It will have sponsorship rights relating to the NFL's marks and key events, such as the International Series at Wembley and the Super Bowl.<p>Thomson Sport has exclusive broadcast sponsorship of NFL coverage on Sky Sports and Channel 4. Coverage commences with Sky's live coverage of the Thanksgiving match on 25 November.<p>Thompson Sport will also become the sponsor of the NFLUK TV section on the nfluk.com site.<p>It will also operate a NFL holiday club site, giving fans discounts on holidays and specialist activity brands such as Crystal Ski and Sunsail.<p>Thomson Sport currently has sponsorship deals with Arsenal Football Club and the Scottish Football Association.