ATLANTA -- The Atlanta Hawks Basketball Club today unveiled plans to completely transform Philips Arena into a new fan-focused sports and entertainment venue that reflects the ideals and spirit of the City. The transformation will rethink and rebuild the interior of the building from the roof-line to the baseline – and will include major changes to the current arena configuration, including removing the six-level wall of suites on the west side of the arena allowing for new amenities on every level of the building, installing a new state-of-the-art center-hung scoreboard and video displays, and revamping the concourses with 360-degree connectivity and a reimagined eating and drinking experience featuring new open food stalls and bars throughout. The transformation will be the second-largest renovation in NBA history, behind only the recent renovation of Madison Square Garden.
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