November 06, 2014
Toyota signs on as official sponsor for CBS This Morning

Participating in this sponsorship deal:

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"We're excited about this new partnership with Toyota, which pairs a premium automaker with the premium broadcast that has put news back in the mornings," Jo Ann Ross, president, network sales for CBS Television Network, said in a statement.. "Since the launch of the broadcast, CBS This Morning, the ‘Eye Opener' has earned praise from viewers and advertisers alike."
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