November 06, 2014
Toyota signs on as official sponsor for NHRA

Participating in this sponsorship deal:

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“Since 2002, Toyota has been an integral part of NHRA Mello Yello Drag Racing at the league, title-rights, and team level,” said Gary Darcy, NHRA senior vice president of sales and marketing. “Toyota’s expansion of its sponsorship with NHRA reaffirms the return-on-investment for our sponsors and the accessibility to our fans that only NHRA Mello Yello Drag Racing Series events can deliver.”
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