July 28, 2015
Toyota signs on as official sponsor for VH1 Save The Music Foundation

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Toyota announced today a new interactive festival activation and social media campaign to benefit VH1 Save The Music, a national organization committed to ensuring that music instruction is a core component to a complete education. Beginning at Lollapalooza on July 31 in Chicago, Toyota is slated to activate on-site at some of the nation's most prominent festival destinations, engaging with festivalgoers and raising funds for VH1 Save The Music.
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