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November 06, 2014
U.S. Airways signs on as naming rights partner for Phoenix Suns

Participating in this sponsorship deal:

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Timing is everything. For the 1992-93 NBA season, the Suns got a new coach in Paul Westphal, a new star in Charles Barkley, and a new building in America West Arena (former US Airways Center, now Talking Stick Resort Arena). Even the players voted it the best arena in the league in a 1994 USA Today survey.The Suns hired former player Alvan Adams to tour the finest arenas in the world; the best of their features were incorporated into the arena's design. Everything is state-of-the-art, built with not only the fans but also the players in mind. Unlike most NBA teams, the Suns practice where they play, in a gym built next to the locker rooms at the arena.
Read more at basketball.ballparks.com »
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