"The CBA League has almost 600 million cumulative TV viewers, making it the most watched sports league in China. We hope that our sponsorship can add to this appeal," said Chris Grubb, vice president of UPS Asia Pacific Region. "Our supply chain solutions and the depth of our global network put us in the strong position of being able to extend our commitment to sports in China. With our legacy of support for sports in China, UPS looks forward to helping the CBA fulfill their vast potential and to encouraging more of China's younger generation to play the game through additional grassroots efforts."
Read more at www.sportspromedia.com »