November 06, 2014
Warner Bros. signs on as official sponsor for Hendrick Motorsports

Participating in this sponsorship deal:

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CONCORD, N.C. – Warner Bros. Consumer Products (WBCP), in conjunction with DC Entertainment (DCE), has joined forces with 11-time NASCAR Sprint Cup Series champions Hendrick Motorsports in a unique three-year agreement that will allow the team and its partners to develop consumer promotions and original content to engage youth, drive fan excitement and energize licensed merchandise initiatives.
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