August 15, 2016
Weight Watchers signs on as official sponsor for American Cancer Society

Participating in this sponsorship deal:

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NEW YORK, Aug. 15, 2016 /PRNewswire/ -- Today, Weight Watchers International, Inc. (WTW) launched Project L.I.F.T. – Live Inspired, Fight Together – a new movement, in collaboration with the American Cancer Society, to inspire and guide breast cancer survivors with free resources focused on tackling the unexpected weight gain that can follow breast cancer treatment. While breast cancer patients have information available to them on breast cancer diagnosis, treatment and recovery, little advice is available to survivors grappling with the very real – though often unexpected – weight gain that can come after treatment. Project L.I.F.T. aims to change that.Weight Watchers and The American Cancer Society Launch Initiative To Support Holistic Health For Breast Cancer SurvivorsMore
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