November 06, 2014
William Hill signs on as naming rights partner for Penrith Panthers

Participating in this sponsorship deal:

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The deal will see the Panthers’ stadium, which was formerly sponsored by fellow William Hill subsidiary Centrebet, renamed as Sportingbet Stadium. Centrebet’s sponsorship, signed in January 2011, made Penrith the first Australian sports team to sell their stadium naming rights to an online gaming brand. 
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